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China Gets In The Game

We've heard a lot about the rapid growth of the game business in North America, but China? According to a new study, online games in China boomed over 60% to hit $1.66 billion (US) last year. Some online game developers there grew by nearly 600% in a year.

What's even more compelling is the business model behind a lot of these games. Rather than charging off the bat, they give away the games for free and sell players items in microtransactions. This is surely the way of the future.

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Comments (1)

That may be one way of the future. But I know of one company thats starting the first MLM skill gaming business. Eplaygaming.

Games website licences are sold, but buyers are able ( if they wish ) to sell further licences. Thus the spread of users/visitors to the gamesite should grow dramatically quick.

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This page contains a single entry from the blog posted on March 21, 2008 11:45 AM.

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