The London Telegraph ran a story recently about how fashion magazines, who used to make fashion models look thinner, are now "fattening up" their skinny models to make them look "fuller-figured." According to the Telegraph, "The move is a response to critics who blame images of so-called 'size zero' models for the rise in eating disorders in young girls."
The story says that Nicky Eaton, the head of press and PR at Condé Nast, which publishes Vogue, GQ, and Glamour,confirmed that images of models were enhanced to make them appear fuller-figured.
Eaton is quoted as saying, "There have been cases where models are booked way ahead of a shoot and then they turn up two months later looking less healthy and perhaps a bit underweight. We wouldn't be happy showing them that way, so it is then that we would need that person to look a little bit fuller."
What's interesting is that Eaton's quote is very similar to that an editor at Allure magazine said in 2006 - that models keep showing up too thin from the time of their booking to the photo shoot. Maybe the magazines need the models' contracts to stipulate a "shoot weight" at the time of the booking, or better yet, just to hire "fuller figured" models in the first place.

Comments (2)
Why is skinny models vis a vis photoshop an IEEE topic that takes up space. There are certainly electrical engineering and electronics topics that need reporting, especially given these trying financial times. Also, for some members, this could be a senstive AA issue.
Posted by Jacques | April 25, 2008 1:10 PM
Posted on April 25, 2008 13:10
This phrase states that the models were always too thin: "models keep showing up too thin from the time of their booking to the photo shoot"
Perhaps you meant to say:
models of a proper size at the time time of booking were too thin at the time of the photo shoot
Posted by nobody | April 29, 2008 2:51 PM
Posted on April 29, 2008 14:51